CLIENT
Ringana
CREDITS
Production: MINDCONSOLE
Agency: Moodley
PROJECT BRIEF
We were asked by our friends from Moodley Brand Identity to create a 3D animated Product Video featuring Ringana’s “ABC PACKS” – a trio of nutritional sustinance – antiox, balancing & cleansing.
OUR APPROACH
A key aspect of the 3D animated Product Video is gravity – we took this idea and payed with it – showing both the product packaging as well as the individual sachets floating weightless in the air. We also chose to keep the envinronment surrounding the product as clean and neutral as possible, so as to draw the viewer’s attention to the product itself.