CLIENT
OPTIMO
CREDITS
Production: MINDCONSOLE
PROJECT BRIEF
Optimo, a company dedicated to sleep innovation, approached us to showcase their premium bed system, the Austroflex with a high-quality Product Video.
The Austroflex is a handcrafted slatted frame system designed for ultimate comfort and adjustability. Crafted with high-quality materials, the flexible frame personalizes support for each sleeper. The accompanying mattress features zoned support to cradle every part of the body for a truly restful night’s sleep. Optimo offers a variety of mattress options to suit individual needs.
OUR APPROACH
A key goal for Optimo was to create a photorealistic 3D animation that conveyed the luxurious feel and craftsmanship of the Austroflex system. While real product photography was considered, 3D animation offered distinct advantages. It allowed us to:
- Achieve a flawless, imperfection-free visualization of the soft mattress materials.
- Showcase a variety of style combinations for the bed system, streamlining the presentation process.
TO SUM IT UP
Our team crafted a stunningly realistic 3D product visualization that captures the elegance and comfort of the Austroflex system, perfectly tailored to Optimo’s target audience. This product visualization allows potential customers to envision the Austroflex in their own bedrooms, further enhancing the appeal of this innovative sleep solution.
