CLIENT
Beiersdorf / Eucerin
CREDITS
Production: Bubbles GmbH
Edit: Christian Falkenberg
Grading & Retouch: Replay Boys GmbH
3D Animation: Sehsucht GmbH
Online / VFX / Facereplacement: Mindconsole GmbH
PROJECT BRIEF
The sun leaves a hidden narrative on our skin—invisible to the eye, but vital to Eucerin’s mission. Our task was to make the invisible, visible.
OUR APPROACH
To capture these hidden spots, we bridged a technical divide: UV photography requires specific, “un-flattering” conditions, while a global beauty campaign demands flawless aesthetics. Because these two worlds cannot be filmed simultaneously, we utilized advanced tracking and compositing to map authentic UV data onto cinematic beauty footage. The result is a seamless transition between the surface and the science.
Beyond the VFX, Mindconsole managed the comprehensive onlining and master-templating for this global rollout, delivering over 90 assets for further localisation on an accelerated timeline. High-class skin retouching meets high-volume precision.
