PROJECT BRIEF
Kitchen To Keep approached us with the goal of creating a high-end product showcase that would clearly communicate the flexibility, functionality, and aesthetic appeal of their modular kitchen systems. The challenge was to translate the physical quality of their products into a digital format that felt just as real and engaging, while allowing for versatile use across future marketing channels.
They needed more than just a 3D render – they needed a digital twin that could evolve with their brand and help support their marketing strategy long-term.
In addition to the main showcase film, we delivered four supplementary animations:
- An assembly guide video that visually explains each step of the installation process, from start to finish
- An overview film highlighting the modularity of the system
- A color customization video that demonstrates the broad palette of available finishes
- A close-up feature focusing on craftsmanship and product detail
OUR APPROACH
Our 3D animation team developed a highly detailed and visually rich product film that brings Kitchen To Keep’s unique offering to life. To achieve the sleek final result, we took the client-provided CAD data and transformed it into high-fidelity, highly customizable 3D assets.
A key focus throughout the process was maintaining a natural, tactile visual language. We deliberately steered away from the overly sharp, artificial look common in 3D product visualizations. Instead, we aimed for a warm, inviting tone that reflected the real-world quality and usability of the kitchen systems.
The final result is a digital twin that mirrors the look and feel of the physical products with remarkable accuracy. The flexible layout configurations showcased in the animation highlight the product’s modular nature and help potential customers envision it in a variety of settings.
Beyond the immediate visual impact, this project was also built with long-term value in mind. By establishing a robust library of reusable 3D assets, Kitchen To Keep is now equipped to produce future visual content quickly and cost-effectively – whether for social media, product launches, or future updates.
